Yesterday I wrote about some of the ways that Facebook could and are making headway into Google’s territory. One of the things I mentioned was Facebook having recently hired Paul Buchheit, the creator of Gmail.
It looks like there could be some truth to the rumours going around about Facebook preparing to launch Project Titan, dubbed as the gmail killer.
Facebook now has 375 million active monthly users. People spend an average of 30 minutes a day on Facebook. Users are on the whole, very comfortable with the Facebook inbox.
Gmail has some pretty nifty features. It’s extremely intuitive, has a killer search function and it has great spam filters.
Both have built in text chat. Gmail has video and voice chat.
All of my friends are on Facebook. Facebook’s network system helps me to find friends through my friends. Gmail doesn’t help me find my mutual friends emails. This alone should see Facebook get the upper hand over time.
Transition takes time but Facebook’s system of networks, combined with their use of peoples’ real names will put them in a very strong position.
Watch this space.